iGo Figure Comparison (Pricing, Features, & Benefits)


Manage and Grow Your Fitness Business Better with Exercise.com. Learn more below.

Choose Exercise.com’s All-in-One Fitness Business Management Software. Review our head-to-head iGo Figure software comparison and see for yourself. Get a custom web and smartphone app designed for your brand with additional customization available throughout your custom-built software. Grow your business, turn leads into clients, and increase revenue.

Choosing a management software for your fitness business can be very stressful, especially knowing how much it will affect your daily operations. By the end of this article, we want you to be able to make a stress-free decision with the confidence that your business will soar.

To accomplish this goal, we will be giving a review of the iGo Figure company background, software features, and anything else we feel could impact your decision. We will also touch on examples of ways businesses can use this software.

An important factor in your choice will also be price. We’ll discuss different pricing options, as well as give prices for some of iGo Figure’s top competitors. Making sure the price is worth the value is vital in the profitability of your business.

In addition to reviewing iGo Figure, we’ll tell you the ways we think Exercise.com can help your business. From its all-in-one benefits to its fully customizable options, any business can benefit from our software.

The health and fitness industry is on the rise and, in order to accommodate this growth in your business, you need a management software that can handle all of your needs now and in the future. Exercise.com has the features to help your business succeed from start through growth, and its customizable options make your brand stand out.

If you are ready for a fitness business management software that will account for all your company’s needs, request a demo today.

Table of Contents

Fitness Pros Who Trust Exercise.com

iGo Figure Software Review

Using its iGo360 health club management software, iGo Figure aims to provide its customers with a smooth operation so that they can focus on other aspects of their business. The company touts membership sales, product sales, reports, and scheduling as its flagship features.

iGo Figure is a popular choice among 24-hour fitness centers because the system provides a door access kit, for an additional fee, that allows members to come and go as they please. Unfortunately, this door access kit is fairly expensive, but we will touch on the specifics later in our review. Even though door access is a prominent feature for the company, not all of its customers have been pleased with that or other features:

“From day 1 I had trouble with the door and getting people in at night. Then it was trouble with the billing. Then getting people enrolled was a nightmare. If a rival gym opened up across town, I might recommend this software to them, but that’s about it.”

The cloud-based iGo Figure software promotes itself as an all-in-one fitness business management system. It is true that this system provides a number of features that fitness centers want, but purchasing the software does not provide anything in the way of marketing or growth opportunities. Purchasing iGo Figure does not provide customers with a website or an app that, in today’s society, is extremely important for brand recognition, promotion, and growth.

iGo Figure vs Exercise.com

In this comparison, there are two companies making a claim for all-in-one fitness business management software. While they both offer features that attempt to back-up this claim, Exercise.com sets itself apart in several ways.

First, everything with Exercise.com is completely customizable to fit the needs of your fitness business. You work with our team to create a software program that works perfectly for your business. Choose your features, automation, and countless other amenities to set yourself up for success both now and in the future. If anything changes with your business needs, our team is right there to work with you to bring your software to whatever level you need.

The second main distinguishing factor, for Exercise.com, is the inclusion of an app and a website. Both of these elements are also fully customizable so that you can make your brand stand out among your competitors. Many people want to know about your business before they even come to the physical location, so having a website is an absolute necessity. Unlike iGo Figure, Exercise.com includes this feature to take the hassle out of doing it yourself or going through another web design company.

Finally, Exercise.com gives business owners the opportunity to provide members with a way to track their workout using the software. This will be touched on, in more detail, later in the review, but this is not a feature offered by iGo Figure.

Unless otherwise stated, all images and reviews below are of/about Exercise.com’s All-In-One Fitness Business Management software platform.

Fitness Business Management Software

As a true all-in-one software, Exercise.com contains everything you need to make your business successful without having to utilize another form of software for additional features. Many fitness business owners, who purchase software from one of our competitors, quickly find out that their purchase does not meet the needs of every aspect of their business. In these situations, owners often have to resort to making another software purchase to compliment the first in order to successfully run the business.

Exercise.com is also very simple to use for everyone involved. Members can get the most out of your facility by using features offered to them within the software, and employees do not need to spend countless hours learning how to use the program. This saves you, as the owner time and money.

Let’s take a more in-depth look at some of the features.

Client/Class Scheduling

This is an area where iGo Figure has a fairly capable system. Their software allows businesses to schedule personal training, classes, and other appointments. Members can also access these features through a member portal.

While the scheduling and booking features seemingly work well in iGo Figure, Exercise.com shines in its ability to book from an app or website, rather than just a member portal. iGo Figure is also lacking customization of its calendars and the view for the members. Better said, the screen will look the same for whatever fitness center is using the software.

Exercise.com makes the visual and functional aspects of the calendars unique to your business. Not only can you change colors or logos, but you can also sort between class studios, instructors, trainers, or any other way you can think of.

Gym/Facility Management

Having a variety of services for members is essentially useless for your business if you do not have a way to track their profitability. Both iGo Figure and Exercise.com provide reporting features within their software.

With Exercise.com, you can generate a report on anything from individual product sales to monthly membership growth. Using this information, you can make decisions on inventory, marketing, and even staffing.

For example, after running a report you might notice that for the last several months, Mondays and Wednesdays are consistently higher in membership sales than the other days of the week. This would give you an idea of which days require the most staff members so that you can become more efficient with your payroll.

This is only one example of how a report from Exercise.com could help your business, but there are countless others.

Client Automation

Both iGo Figure an Exercise.com offer automated features for clients but, for iGo Figure, it stops at email and text reminders.

With Exercise.com, you have assessment capabilities, an exercise library, and the ability to create workouts. While we will touch on the specifics of these features later, having them means that Exercise.com is able to offer more automated features. Some of them include:

  • Automatic Emails and Texts/Other Automatic Features
  • Automate Workout Delivery
  • Automate Resource Delivery
  • Automate Assessment Delivery
  • Automate Reminders/Alerts via app, text, and email

Dedicated Zapier Support

Being an Exercise.com customer means that you have a wide variety of integrations at your fingertips, but, sometimes, you might need something extra. By partnering with Zapier, we have given you the opportunity to integrate, automate, and innovate. You can link your web apps so that they can share data, pass information between your apps, and build faster and more efficient processes to benefit your business.

Zapier has over 2,000 apps to choose from, and our partnership includes dedicated support so you can feel confident that your website is both efficient and user-friendly.

Dedicated Account Manager

At Exercise.com, we want to partner with you rather than simply send you an invoice. We take customer service very seriously and, because of this, our clients have a dedicated account manager who helps them for the entirety of our partnership.

Your account manager can help you redesign your website, add features to your software, set-up an e-commerce store, or accomplish anything else your business might need. Our world-class development team will deliver world-class results for you. Common to complicated, there is no problem we won’t help fix.

Customized Software

There is no indication, on iGo Figure’s website, that they offer customizable designs or features for their software. Many fitness software companies, at the minimum, provide the opportunity to place your company logo within the software, but this does not appear to be the case with iGo Figure.

On the other hand, Exercise.com provides customization for every aspect of our software. More than just adding your company logo, you can customize your features and visual effects to reflect the needs of your business. Whatever vision you have, we’ve got you covered.


As previously stated, iGo Figure does not offer customization for any portion of its software.

Exercise.com puts your company front and center. Brand identity is important for the success of your business, and we want you to be able to design your software to reflect your vision. Use your logo to create an identity that is recognizable for those who use your facility.

iOS & Android Apps

iGo Figure does not offer an app when customers purchase the software.

Exercise.com provides fully-customizable apps for both iOS and Android at no additional cost. Your app should be used to promote your business and help it to run more efficiently. Having the ability to customize the app to work for the needs of your business is an element that gives Exercise.com a distinct advantage.


In addition to not having an app, iGo Figure also does not provide customers with a website, let alone one that is customizable.

With Exercise.com, you have a website included, at no additional cost, that you can customize for your business. Websites are extremely important for business growth in today’s day and age. Exercise.com makes it easy for your business to grow and thrive by designing a website that displays the unique and creative vision you have for your business, along with the basic information visitors need.

Some of the features of our custom websites include:

  • Responsive
  • SEO optimized
  • Unlimited theme changes
  • Built to convert visitors to leads
  • Custom graphic work
  • Google Certified Partner
Security Features

iGo Figure’s website makes no mention of security measures for the information of its members.

As a business owner, you want your customers to trust you. Keeping their information safe is possibly the most important thing you can do to achieve that goal. With Exercise.com, you never have to worry about the privacy of your clients being compromised. Some of our security features include:

  • SSL Secure
  • Privacy Shield Framework
  • Google Cloud

Marketing Integrations

Business owners can use iGo Figure software to market through social media platforms, but there do not appear to be any other integrations offered.

Exercise.com has many integrations already built into our software but, because of the option for customization, the possibilities for marketing integrations are endless. You can grow your business faster and easier by working with our team to create solutions for client retention, advertising, and follow-ups on leads.

Some of our more popular integrations include:

  • MailChimp
  • ConstantContact
  • ConvertKit
  • Zapier
  • Google Analytics
  • Facebook Pixel

Grow and manage your fitness business better with Exercise.com

Workout Software

Fitness centers need to offer current and potential clients more than one option for success. With the workout portion of Exercise.com’s software, you can easily design, track, send, and update workouts. This gives your members a way to utilize your services when they are unable to make use of more traditional services like face-to-face training or group fitness classes.

Because iGo Figure does not contain any workout software, the next portion of our review will focus on the features of Exercise.com.

Workout Creator/Logger

The ability for a client to see success is crucial for retaining that person long-term. Using Exercise.com’s workout creator/logger, you can build workouts for any situation and give your clients a way to track their results. Rather than trying to figure out how they’re doing, clients have proof of their progress. When they can see that your services are providing benefits to them, they are more likely to keep using them which leads to increased revenue for your business.

Our workout creator/logger provides users with endless possibilities for delivering workouts, tips, and encouragement to clients in any scenario, including:

1-1 Training

Personal training sessions are a staple service at most fitness businesses. Trainers can add a personal touch to the workouts they create by using our software while also setting their clients up to succeed by giving them a place to track their progress.

Group Training

A sense of community drives success in many gyms. Our software makes it easy to create group workouts for people with similar goals.

Online Training

Virtual services are a big part of businesses in today’s world. By using our software, you can keep up with the times by giving potential clients an additional option to traditional personal training. This can be very beneficial for your business. Rather than lose out on a client because he or she is unwilling or unable to train in-person, you can offer them the benefits of a great workout written by a professional, but it can be completed on their own time.

You can create automated workout delivery to save time for your trainers, which also saves you money as a business. As with other forms of training, clients who train online can track their workouts to see their progress. Once they see progress, they may even be willing to explore more services offered by your facility.

Exercise Library

At the time of this writing, the iGo Figure software does not contain an exercise library. This makes sense, given that the software also does not have the ability to create a workout for individual or group clients.

With Exercise.com, however, you have access to an exercise library but you can do even more.

Custom Exercises

Exercise.com has a built-in library of exercises, but that doesn’t mean you are stuck with only what we provide. You can add a personal touch to the workouts you create by uploading videos or pictures of exercises performed by trainers on your staff.

This feature is also incredibly beneficial if your facility promotes specific types of workouts. For example, if you are a cardio-based training facility, a video on how to perform a bench press would not be especially helpful. However, if you wanted your clients to have an example of how to do a mountain climber, you could easily upload a video of one of your trainers into your exercise library.

TV Workouts

Many people look for a personal touch when choosing a gym. Using the exercise library, you can cast videos of exercises on to a TV for clients to see during a workout. This could be useful for both personal training and group fitness as it gives participants another tool they can use to get the most out of the service.

E-Commerce Software

The iGo Figure software allows for people to sign-up for membership online, but it is unclear as to whether or not any other purchases can be made online.

Exercise.com allows for members to sign-up for personal training and group fitness classes online either as part of a package or a one time sale. You are also able to use the software to sell individual or automated workouts, merchandise, or any number of other items you may want to offer.

Payment Processing

iGo Figure has automated billing built into its software so that users can collect invoices from members without having to make a phone call or talk to them in person. In the instance that a payment gets declined, that member will receive an automated email reminding them to update their payment method with the gym.

This can be beneficial, however, the automation system also automatically locks a member out if a payment gets declined. It normally looks better, for a business, to speak to the member immediately and try to resolve the problem rather than completely putting a hold on membership.

Exercise.com has many payment processing options for its users so that they can accept payments in a safe and secure manner.

By using Stripe, our software can accept any variety of payments including one-time services, recurring monthly invoices, training or class packages, or one combined bill for a customer. We can customize to whatever works most efficiently for your business.

Sell Products

While iGo Figure has product sales capabilities within its software, it is unclear whether or not these capabilities translate online.

Exercise.com makes it easy for business owners to set-up online sales capabilities. In addition to selling physical products, the software has the capability to sell different types of training like the ones below.

Sell Workout Plans

In some cases, you might have a member who does not want to purchase personal training or a customized workout plan. However, they still might be open to new workout ideas, and that is where you can still make a profit by having a more generic workout plan available for purchase.

By selling pre-built workout plans, you are providing a mutual benefit for your business and your customers. You are still generating revenue, despite not selling personal training or customized plans, and your customer gets a quality workout made by one of your trainers. In a sense, this is also a promotional tool. A person purchasing a pre-built workout might see results and start to wonder how much more they could accomplish with a workout specifically designed for them.

Offer Online Workout Memberships

Using the automation capabilities of Exercise.com’s software, you can provide workouts, to clients, that are delivered in whatever interval of time you choose. This is a service that would generate revenue from your business and gives you flexibility in your offerings.

For example, you could offer a workout of the day, a weekly lower body workout, or a monthly HIIT workout. These offerings can be whatever you want, but they give your members another option for a service at your facility.

Sell Workout Challenges

Interaction between members is beneficial for fitness businesses. As people talk to one another about their workouts or their goals, a sense of community develops as people make friends and find common goals. People then talk to their friends and family, who may not be members, and essentially promote your business.

You can help facilitate this community feel by setting up and selling workout challenges. Whether in competition or chasing common goals, the camaraderie among your members will be contagious. Happy members promote your business, which will lead to growth.

Performance Health Software

Successful fitness businesses help members reach their goals and one way to ensure this happens is to have a baseline established. In order to measure progress, a client needs to know where he or she started. This allows your clients to see progress and also gives your trainers data that will help them create programs.

Exercise.com’s performance health software is fully-customizable in every area. You can use it to develop a baseline for your clients and then follow-up with reminders, check-in on their workouts, and show them their progress.

You can also re-engage clients who have fallen off their program by reminding them of why they started and the progress they made along the way.


In addition to being a service you can charge for, assessments benefit your business because they give your trainers a better insight into the needs of their clients. Based on the progress a client has seen off of the baseline test, the trainer can either adjust to new programming to try for better results or stay with what has been working. Either way, this information, and service is valuable.

Performance & Measurement Reports

Exercise.com allows you to interact with your clients by sending them progress pictures, measurements, and recurring assessment reminders. These will keep your engagement level high so that your services continue to be utilized. You can even set-up automation so that your client sees a progress report at a given interval of time.


Exercise.com is not specifically a nutrition software but, because we believe fitness management software should encompass all elements of health, we’ve provided your clients an area to record their eating. Your trainers can then see what clients are eating, when they are eating, and make relevant suggestions within their scope of practice.

iGo Figure Software Pricing

Monthly pricing for iGo Figure comes in at $99 per month, plus a one-time set-up fee. While this might not seem daunting at first glance, there are other associated costs that potential buyers need to be aware of. In addition to payment processing fees and keychain fob fees, other costs to consider are listed in the table below.

Feature Price
Door Access Kit $1,500
24-Hour Door Access Kit $500
24-Hour Monthly Fee per Door $10
USB Laser Barcode Scanner $240

iGo Figure Software Competitors

Every industry has competitors vying for the top spot and the fitness industry is included in this mix. Listed in the table below are a few of the top competitors to iGo Figure. All prices listed are correct at the time of writing this article.

Competitor Minimum Starting Price Maximum Price
GoMotive $9.00/mon $350/mon
FreshBooks $15.00/mon $50.00/mon
PTminder $32.00/mon $110.00/mon
Glofox $110.00/mon N/A

The Bottom Line: Pros and Cons

You have an important choice to make when deciding which software company to trust with the management of your fitness business. This decision does not have to be a difficult one. Exercise.com provides everything your business needs and covers all of the things its competitors don’t.

iGo Figure Cons

The features contained in the iGo Figures software are generally done fairly well, however, it is the things that the software is missing that truly stand out.

At the forefront, iGo Figure does not provide its customers with an option for a website or app. This is a lost marketing opportunity for your business. If you don’t want to lose out on this opportunity, you need to utilize a third party to create and design a website and/or app.

iGo Figure software is also not unique to your business. No matter what business makes the purchase, visual effects remain the same for all customers. This means you cannot choose your own colors, layout, or add your logo. It lacks the personal touch that most businesses are looking for.

Additionally, current or former customers do not always have the greatest feedback for iGo Figure. We quoted one customer earlier, but this person was not alone. Another customer felt the support was lacking from iGo Figure:

“Their support is more interested in getting you off the phone than actually helping you. I personally have had many issues and had their tech support ‘agree’ with me and then proceed to tell me that there is nothing they can do.”

Exercise.com Pros

Exercise.com takes everything iGo Figure has and simply does it better. From our standout customer service to our customizable reports, we exceed in each area that can be directly compared to iGo Figure.

We also have all the things that our competitor does not. Because our software is fully-customizable, we can create the software to have everything your business needs. Best of all, everything is included at one low price. Make your website, app, payment services, and anything else you can think of unique to your business.

One of the most important areas that Exercise.com has an advantage is in workout creation and delivery. Whereas our competitor does not even have an exercise library, we provide one that is both pre-built and customizable so you can use it in whatever way you choose.

We have the highest quality team ready to help you become the highest quality business. Rather than getting stuck on the phone with customer service, you speak directly to your personal account manager. This person is dedicated to getting the job done for you.

Now that you’ve heard the facts, we hope you see all the benefits Exercise.com has to offer. We want your business to grow and be profitable, and our software has all the tools you will need to make that happen.

Which features are most important to your fitness business?

If you’re ready to grow and manage your fitness business with a software company that is committed to your success, book a demo with Exercise.com.


Who are you guys, anyway?

The team at Exercise.com solves a major problem — how to grow your business without wasting time and losing money. We work with the real, confident decision makers — the best of the best — like James Harrison (Steelers great), Don Saladino, D1 Training, Fairchild Sports Performance, and Freestyle Connection — and offer our all-in-one fitness business software to simplify managing your business. The team at Exercise.com solves a major problem — how to grow your business without wasting time and losing money. We work with the real, confident decision makers — the best of the best — like Steelers great James Harrison, Don Saladino, D1 Training, Fairchild Sports Performance, and Freestyle Connection — and offer our all-in-one fitness business software to simplify managing your business.

What sets you apart from your competitors?

We turbocharge your business with our all-in-one fitness business software that’s custom branded for your business.• Efficiently schedule, view, and manage all appointments and classes — including by trainer, location, and service — with easy options for scheduling recurring events and availability.• Save time creating workouts with our simple workout plan creator and exercise manager and built-in integrations, tools, and more.• Sell your training three ways – group subscriptions, individualized training, and single workout plans – to increase revenue inside and outside your training walls.• Take clients through your custom assessments to automatically deliver personalized workouts based on the data important to their success.

Why not pay for custom development?

So many things could go wrong when building custom-branded apps. It’s also expensive, takes years to develop, and requires trust with your developers. We have a proven track record delivering apps for top trainers around the world and remove the risks present when doing it on your own.

What if I’m not technical?

You don’t need to be. Our dev team will build your custom-branded apps and take care of all the technical stuff so you can focus on what you do best.

What if I don’t have a following?

Engaging the followers you have is paramount because you can instantly convert engaged followers into paying clients with your all-in-one fitness business software.

Is it hard to set up?

No, it’s very easy. All you need to do is follow our success team’s proven process. We will deliver your custom-branded, all-in-one fitness business software, and you can do what you do best!

What if I wait to implement this solution?

If you wait, you will leave a lot of opportunity on the table to save time as you scale and manage your business with all-in-one software to engage and retain your clients. Whether you’re looking to bill customers on a recurring basis, single session, or package basis, do it all with a fully integrated, secure platform that can support in-person and online payments. This is a high-quality problem to solve. You shouldn’t wait to solve it.

What exactly do I get?

You get all-in-one fitness business software that does everything you need. No more having one software solution for doing personal training, another for booking and scheduling, something else for client assessments, and yet another pricey subscription for marketing and client communication. And then there are custom-branded iOS & Android apps. If you’re tired of paying too much for too many moving parts, stop the hacks and demo the Exercise.com all-in-one fitness business software today. This all-in-one fitness business software will save you time running your business, handle everything in one place, provide endless opportunities to engage and retain your clients, and allow you to sell workout plans.

Will this really work for me?

Yes. We have a proven track record with fitness professionals like Ashley Borden, Just-Train, PJF Performance, Madeline Moves, and Fit Thrive. Our all-in-one fitness business software will allow you to grow your business as much as you want.

What are the next steps?

The next step is simple. Click “Get a Price” anywhere on this page and schedule a call with one of our team members.

Will this integrate with my other software?

Our software integrates with a variety of other software including Zapier, Stripe, YouTube, Vimeo, MailChimp, MyFitnessPal, ConvertKit, and more.

What if I don’t have the budget?

This is an all-in-one fitness business software that allows you to grow your business as much as you’d like. You should strike while the iron is hot by investing in a workout platform that will help you scale your business, earn more revenue, retain and engage your clients, and save you time running your business.

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